Other Truths About Modern B2B Marketing

In this compelling episode on the B2B eCommerce Podcast I shared my thinking of why the Sales Funnel no more exists, and also other truths about modern-day B2B advertising. We discuss how the buying journey is now completely fragmented and also the manner in which community structure can help marketers retake control of the exploration and demand g

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About Mark Donnigan

https://podcasts.apple.com/us/podcast/the-next-cmo/id1454711832This is a great time to be a marketing leader. Never has the opportunity been greater to make a real impact in the success of a company than in the "winner takes all" market of today. Here is my latest LinkedIn article that build…https://t.co/1j9GxXnjXQ https://t.co/IYV2

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Mark Donnigan

https://open.spotify.com/episode/0nTr2Y4rmxJbmP4KOtoQ1yThis is a great time to be a marketing leader. Never has the opportunity been greater to make a real impact in the success of a company than in the "winner takes all" market of today. Here is my latest LinkedIn article that build…https://t.co/1j9GxXnjXQ https://t.co/IYV2huWv2e&m

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Who Is Mark Donnigan

This is a great time to be a marketing leader. Never has the opportunity been greater to make a real impact in the success of a company than in the "winner takes all" market of today. Here is my latest LinkedIn article that build…https://t.co/1j9GxXnjXQ https://t.co/IYV2huWv2e— Mark Donnigan (@mdonnigan) February 8, 2020 About

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